Album Review: Drake - If You're Reading This It's Too Late

Last week, without any warning or promotion, Drake released a new album, "If You're Reading This It's Too Late". It could be seen as an attempt to do a "Beyonce", but in fact it's probably more likely he's trying to burn through his contract with Cash Money Records. But the question remains, is this a new album or just a new mixtape? I'm not sure I'm "qualified" to make the distinction. But enough of that, I was keen to hear the album, I'm seeing Drake perform in Melbourne next week and wanted to hear his new stuff.

Let's get it out there, this is solid work, a good album, not his best, but certainly a good album. There's nothing here as strong as "Marvin's Room" or "Hold On, We're Going Home", in fact there's nothing here that's really a single - but pieced together as a whole, it's great album.



Drake is a natural story teller and that's what he does here, the dark music is the background, his rhymes are what's important. His poetic words and smooth voice are a perfect match. And lyrically it is quite confrontational, Drake is a natural storyteller who seemingly has an overwhelming lot of feelings and certainly a lot to say. As a pop fan some parts of the album may just be a little too hard for me, but as an overall experience, it's enjoyable if not a little claustrophobic.

Let's talk highlights here. I do love "Madonna", and not just for the title. The sample of Ginuwine's "So Anxious" mixes perfectly with Drake's rhyme. "Preach" is a big party track as this album has, and the guest spot from PARTYNEXTDOOR is a welcome break in the album. Drake's song to his mother, "You & the 6" is particularly strong - a great insight into Drake. The lyrics are poignant, heartfelt and very, very good. Probably the highlight on the album. Also love, "Jungle", it's more old school R&B, a beautiful laidback track that's easy to sit back and enjoy.

While it won't be my favourite album of the year, it's certainly a strong effort from a great artist who I am very excited to see play the Rod Laver Arena next week (check in then for my review of the gig).

What do you think of "If You're Reading This It's Too Late" - tell me in the comments section below.